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Of all the appliances you have in your residence, the refrigerator would be the one that displays the most promotional magnets. Some of these magnets must have been with your family for decades and have survived many a refrigerator and are probably older than you.

Personalized magnets are a|an effective way to keep your brand in front of your customers and to be seen by new prospects. The average consumer opens the refrigerator door at least three times a day. Imagine having your name and number exposed on the refrigerator door every time people in the household get something to drink or eat. Restaurants wanting to advertise their new delivery number can successfully do so by simply impressing refrigerator magnets with their hotline.

Logo magnets are also the least expensive way to promote your product. Depending on the material and the complexity of your logo, a magnet can range from a dime to fifty cents. Just see how much you have stretched your marketing dollar with magnets. To maximize every dollar you spend on promotional magnets, here are some ideas to keep in mind:

Buy in bulk: the more promotional items you buy, the more economical. Plus, this ensures that you will have a lot of spare magnets to hand out at any event that calls for freebies:

Make sure your name or logo is easily spotted on the magnet. The idea of handing out promotional magnets is for people to get to know your service. If your business client has to squint or look closely at the magnet to decipher your brand, then you need to redo your gifts.

Select a magnet design that fits your business to a tee. Are you building up a hamburger chain? Refrigerator magnets that come in hamburger, shake, or fries shapes are sure to help customers identify your company easily.

Josephus Bonollai is a promotional items guru on Custom Promotional Eco Friendly … Custom Promotional Electronics. Read articles by Josephus Bonollai on how you can improve your marketing needs.